Lucid Motors is an American electric vehicle manufacturer headquartered in Newark, California. The company was founded in 2007 and rebranded to Lucid Motors in October 2016. Lucid Motors designs luxury electric cars that reimagine the driving experience. The company's vehicles are designed in California and manufactured at Lucid's factory in Arizona. The Lucid Air luxury EV sedan pairs powerful motors and the world's longest driving range with upscale styling and fashionable interiors. The Lucid Air was launched in 2021, and deliveries of the Dream Edition launch versions were made available to the first group of 520 reservation holders on October 30, 2021. Lucid Motors is also working on the Project Gravity SUV concept, which is expected to share much of its underpinnings with the just-revealed Air sedan.